Articles
Articles on loyalty, retention, and growth from the Loyco team.

Customer storyOctober 27, 2026
Smarthotel grew to 47,800 members and now gets 59% of member bookings direct
5 hotels, 1 loyalty programme. See how Smarthotel grew its members by 83% in the last two years and moved more bookings direct with Loyco.
Read more

Customer storySeptember 1, 2026
Drifter × Loyco: Redefining Flexible Travel with Wanderpass
"How Drifter, a hostel group across Australia and New Zealand, built Wanderpass on Loyco Travel Pass to solve OTA dependency, rigid bookings, and seasonal cash flow, with lessons for any multi-property hospitality brand."
Read more