Cookie policy
Applies to the Loyco website. Last updated: 2026-10-14
1. About this policy
This policy explains which cookies and similar technologies Loyco AS uses on loyco.io and its subdomains, why we use them, and how you can change your choice. How we handle the personal information collected this way is described in our privacy policy.
2. What are cookies?
Cookies are small text files a website stores in your browser. Similar technologies, such as local storage, session storage and tracking pixels, work in much the same way. We call them all cookies in this policy. First-party cookies are set by loyco.io. Third-party cookies are set by other companies whose services we use.
3. Your choices
When you first visit, a cookie banner lets you accept or decline functionality, analytics and advertising cookies. Strictly necessary cookies are always on.
- To change your choice, delete the cookies for loyco.io in your browser. The banner then shows again on your next visit.
- You can also block or delete cookies in your browser settings. Some parts of the website, such as the live chat or the onboarding portal, may then stop working.
- You can opt out of Google Analytics with Google's browser add-on, and manage personalized ads in Google's My Ad Center and in the ad preferences of your Facebook or Instagram account.
4. Cookies we use
Durations are the maximum. Your browser may delete some cookies earlier.
Strictly necessary
Needed for the website and the services you ask for to work. These do not require consent.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| __hs_cookie_cat_pref | HubSpot | Remembers your choices in the cookie banner. | 6 months |
| sb-…-auth-token (local storage) | Supabase | Keeps you signed in to the customer onboarding portal. | Until you sign out |
| loyco_fake_logged_in (session storage) | Loyco | Remembers that you opened the demo dashboard. | Until you close the tab |
Functionality
Remember your choices and power features such as the live chat and the map.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| loyco-vertical, loyco-vertical-lock (local storage) | Loyco | Remembers whether you are browsing our hospitality or retail pages. | Until you clear it |
| loyco-pricing-currency (local storage) | Loyco | Remembers the currency you picked in the pricing wizard and the ROI calculator. | Until you clear it |
| messagesUtk | HubSpot | Recognizes you in the live chat so earlier conversations are kept. | 6 months |
| mapbox.eventData… (local storage) | Mapbox | Usage statistics for the map on our home page. | Until you clear it |
Analytics
Tell us how the website is used, so we can improve it. On desktop, Amplitude may record a replay of a visit (clicks, scrolling and page changes). Text you type into form fields is masked and not recorded.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| _ga, _ga_<ID> | Google Analytics | Distinguishes visitors and keeps track of the current visit. | 2 years |
| __hstc | HubSpot | Records your first and latest visit and the number of visits. | 6 months |
| hubspotutk | HubSpot | Identifies your browser. If you send a form, it links your visits to the contact details you entered. | 6 months |
| __hssc | HubSpot | Groups page views into a visit. | 30 minutes |
| __hssrc | HubSpot | Detects when you start a new visit. | Until you close the browser |
| AMP_<ID> | Amplitude | Device and session ID for product analytics. | 1 year |
| AMP_MKTG_<ID> | Amplitude | Remembers the campaign or website that brought you here. | 1 year |
| AMP_…, amplitude.engagement… (local and session storage) | Amplitude | Holds events and session replay data until they are sent. | Until sent, or until you close the tab |
| datafast_visitor_id, datafast_visitor_first_seen_at, datafast_visitor_session_count | Datafast | Counts unique and returning visitors. | 1 year |
| datafast_session_id, datafast_pageview_state (session storage) | Datafast | Groups page views into a visit. | 30 minutes |
Advertising
Measure which ads lead to visits and inquiries, and let us show our ads to people who have visited the website. Google and Meta can combine this data with what they already know about you.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| _gcl_au, _gcl_ls (local storage) | Google Ads | Links an ad click to a later inquiry. | 90 days |
| _fbp | Meta | Identifies your browser for ad measurement and targeting. | 90 days |
| lastExternalReferrer, lastExternalReferrerTime (local storage) | Meta | Records which external website sent you here. | Until you clear it |
Google and Meta may also set cookies on their own domains (for example google.com, doubleclick.net and facebook.com) when their tags load on our website. Those cookies are covered by Google's and Meta's own privacy policies.
5. Changes to this policy
We update this policy when we add or remove cookies. The date at the top shows when it was last changed.
Contact
Loyco ASOrg. nr. 816 202 612
Øvre Ole Bulls Plass 1
5012 Bergen, Norway
Email: personvern@loyco.no
Phone: +47 40 42 42 00