Insights

When inflation and interest rates are on the rise, the average consumer tends to tighten their budget. During such times, marketing becomes an important tool to ensure that your brand stays relevant. By tailoring the communication and offers that your customers receive, you can stimulate activity even as market purchasing power weakens.

Is your hotel one of many losing 15% - 30% of its revenue to OTA commissions? That’s money slipping away – funds that could be used to strengthen your hotel and build loyal guests. Here’s how you can take back control, keep more of your revenue, and create a guest base that always chooses you.

Summer’s here, and many hotels are about to enter their most hectic and profitable season. In this article, we have gathered our best tips and recommendations for how your hotel can generate activity and revenue this summer.

The EU's "Digital Markets Act" is a law from 2022 designed to make markets in the digital sector fairer. Through this law, the EU has now designated Booking.com as a "gatekeeper." This could have a significant impact on the hotel industry today.

The Norwegian SaaS company Loyall acquires the Norwegian technology firm Skylabs, which offers complementary services to the hospitality industry, and simultaneously changes its name to Loyco.

In today's digital landscape, good communication is the key tool for attracting and retaining valuable customers. In this article we want to explore the digital guest journey and its importance in retaining loyal members.

Loyco's software is now integrated with HotSoft, a leader in Property Management Systems (PMS) for the hospitality industry. Our integration with HotSoft signifies a significant step forward in streamlining operational processes for hotels and accommodations, while also facilitating easy loyalty building and direct booking for our mutual customers.

Loyco's software is now integrated with FrontKom DXP. FrontKom DXP has extensive experience with solutions for e-commerce and online stores, as well as broad platform competence for online stores. The integration with Loyco ensures that you as an online store owner have the opportunity to conduct data collection and create omnichannel loyalty when customers shop with you.

For far too long, foreign OTA giants (OTA = "Online Travel Agents") have taken large chunks of the margins from Norwegian hotels.